Meeting people, finding out what their needs are, and building relationships are at the heart of sales. That’s why networking effectively is so crucial. So many salespeople hate networking, and there’s a big reason why.
category: Professional Networking
Let's say that you're at a conference and you see a prospective client you'd like to talk to in order to begin nurturing the relationship. Or maybe you're at your child's sports game, at happy hour down the street from your office, or at a social event and really wish to speak with someone you see there.
Do you struggle with how to break the ice...sometimes for so long that you psych yourself out and miss the opportunity to connect? Or do you throw caution to the wind, decide you're gutsy enough to strike up a conversation with a total stranger, only to feel your stomach drop from the look of inconvenience and/or discomfort on their face after just a few words from you?
For most of us, it's difficult to know how to start a good conversation with a complete stranger. But we all know that how you start a conversation with someone is important to developing a relationship with that person and to your inevitable bottom line, which means that getting it right is crucial.
Below, I'll explain a surefire way to break the ice no matter the situation you're in or the person you wish to connect with via conversation.
Professional networking is key to your long-term growth, but you’re likely inconsistent in your networking activities and follow through.
That’s like engaging in a fitness routine for two hours, but only once a week: each workout is painful and the benefits are limited.
You’d be better off dividing those same two hours of total workout time over three different days during the week. Yet, this can be difficult when you're very busy...just like consistent business networking is difficult.
No single action is likely to yield much.
The benefits of business networking (and exercise) are only felt after months, even years, of consistent effort.
It's obvious that you need to get started now in order to experience future benefits.
However, the fact remains that you don’t have that kind of time. Additionally, building new habits requires energy...but you need to spend that energy on executing the work in front of you.
What to do...?
Below you'll learn how to grow your business by leveraging a virtual executive assistant.